Why is Citi sponsoring the Olympics? Simply because these athletes, just like business owners, parents, or retirees, are Americans who constantly try to make progress towards their larger goals. And Citi’s goal is supporting American progress, wherever people compete for something better.

Agency: Jeff Weston (ECD), Arturo Aranda (CD), David Bourla (CD), Everett Ching (AD), Tim Yuen (CW), Keiji Ando (AD), Derek Shevel (CW), Said Farad (AD)